Reach Learning Centre is the top Canadian provider of the Orton-Gillingham (OG) approach that teaches kids with learning difficulties to read and write. Their centres provide training services and professional development to educators in Canada and around the world. Since opening in 2004, they have grown to six centres across Canada and have successfully remediated reading and spelling difficulties for thousands of children.
With growth comes opportunity. Reach needed a strategic brand roadmap as they expanded. I worked closely with their Executive Director and Marketing Director to re-imagine their brand, to build on their mission, values, and goals. From initial brainstorm sessions to implementation, I helped them articulate their unique identity and translate it into a visually compelling and cohesive brand system. New website launching soon.
Reach Brand Guide — Online (select pages)
Reach Presentation Deck — Sample (one of hundreds!)